What is Fanbonyan?

In 2010, when Iranian Parliament introduced the national directive of “knowledge enterprise

support,” many respected economists and business leaders expressed concern about the implementation process. Over the years, these concerns were validated, as genuine knowledge companies ( شرکت دانش بنیان ) struggled to access the support they desperately needed to grow and thrive. Once again, Nobel Prize-winning economist Milton Friedman’s words resonated: “If you put the [federal] government in charge of the Sahara Desert, in five years there'd be a shortage of sand.”

A crucial but simple missing link was communication. Knowledge enterprises were unclear about the criteria necessary for government approval, while the government failed to communicate its methodology for evaluating these companies. Despite the substantial support available, enterprises found it challenging to benefit from the directive, caught in the confusion of an unclear process.

It became evident that our mission was to serve as a bridge between both parties. We needed to assist the government in identifying its target group while helping enterprises obtain the long-awaited support they had earned. This vision led us to establish Fanbonyan ( فن بنیان ), beginning with a small group of specialized consultants and evolving into an efficient and dedicated organization, providing the solution to this pressing issue.

What we do?

Knowledge enterprises rely heavily on science and technology and focus more on societal impact than on financial gains, unlike their tech company counterparts. While their commitment to improving humanity through scientific advancements is commendable, this approach alone may encounter financial difficulties in the long run, especially in a developing country like Iran. The Iranian government became aware of these challenges, but, as previously discussed, their proposed solutions did not yield the expected results.

This is where Fanbonyan comes in. We’re a private consulting service that assists knowledge-based companies in Iran. Fanbonyan assists these businesses in understanding product and service expectations and adapting their data to meet government evaluation requirements, ultimately securing essential certification for necessary support.

What are the areas of our expertise?

Dennis Gabor, the renowned engineer and father of holography, often discussed how technology should evolve with the aim of “repairing the evils and damages caused by the technology of yesterday.” With this goal in mind, many Iranian knowledge-based enterprises are focused not only on innovation and reverse engineering of in-demand products but also on finding solutions to preserve the environment and reduce the harmful effects of modern industrialization. Consequently, our areas of expertise have expanded significantly.

We started with expert consultants in information technology and software development, but we quickly adjusted our offerings based on the needs we observed. Currently, our services include the following areas of expertise:

1. Agriculture, biotechnology and food industry
2. Medicines and advanced products in the field of diagnosis and treatment
3. Advanced materials and products based on chemical processing
4. Advanced machinery and equipment
5. Medical devices and equipment
6. Electronic, laser and photonic hardware
7. Information technology and computer software
8. Commercialization services

How we do our job?

Our expertise in the knowledge-based sector can be divided into two main areas. These sections enhance our ability and mastery in the consulting processes related to obtaining knowledge-based certification:

1) Employing individuals with experience and knowledge in business consulting across various fields, particularly in the realm of knowledge-based and creative companies.

2) Possessing experience in providing advice and obtaining knowledge-based and creative certifications across various fields.

Currently, Fanbonyan specializes in a variety of fields, including:

- Organizational problem solving

- Organizational process consulting

- Establishment consulting and obtaining licenses and certifications

- Branding

- Knowledge management and knowledge services

- Specialized financial and administrative consulting

- Production consulting

- Profit enhancement

- Sales and marketing consulting

- Advertising consulting

- Public relations and customer relationship management

- Production and sales indexing

- Organizational strategies

Additionally, we offer complementary services aimed at business development.

What to expect next?

Fanbonyan is continuously striving to enhance our capabilities and strengthen our support for knowledge-based companies. Our goal is to eventually meet all their needs, including product development and assistance in obtaining knowledge-based certification.

Additionally, we aim to help their potential foreign customers communicate more effectively with these companies. We welcome your support and hope that you will join us on this journey.