Scraping Brands

Social networking sites such as Myspace, Facebook and Hyves in the Netherlands have stirred anxiety about the public display of the informal. Researchers of social software have concentrated on what especially a non-member -- a mother, a prospective boss or a teacher -- can see about a person. Here the research concerns how Hyves cleans the space for acceptable looking content of all its members. The list of Hyves members’ top brands, according to Hyves, is compared to a list of all brands filled in by Hyves users. In the research protocol all brands were scraped by brand_id (with 103,239 distinct brands). We found that the majority of users are single-fan brands & ‘no logo’ Hyvers (59,105).

Examples of Hyves users' brands field:

  • My Style is My Brand
  • ben geen merkentype
  • Houd er niet van ge(brand)merkt te worden
  • ik ben niet zo van de merken
  • I don't spend much time thinking about brands
  • Daar doe ik dus ff lekker niet aan mee he
  • Ik merk het
  • geen zin in aanvinken
  • J Style ( Jan Smit)
  • I don't spend much time thinking about brands
  • eurm... Alles
  • Eigenlijk merk ik nooit wat

Tag Cloud of Hyves Users' Popular Brands

hyperlink1Add my vote for this tag hyves brands2Add my vote for this tag scrape2Add my vote for this tag tag2Add my vote for this tag tag cloud generator2Add my vote for this tag create new tag
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I Attachment Action Size Date Who Comment
4_hyves_brands.pdfpdf 4_hyves_brands.pdf manage 82 K 06 Apr 2012 - 13:49 RichardRogers Top Brands by Hyves Users
Hyves_brands.pptppt Hyves_brands.ppt manage 502 K 23 Aug 2007 - 09:55 UnknownUser Hyves Brands presentation
Top100_visible_invisible_hyves.xlsxls Top100_visible_invisible_hyves.xls manage 39 K 23 Feb 2009 - 19:53 RichardRogers Hyves data
hyves_183visible_brands.xlsxls hyves_183visible_brands.xls manage 64 K 23 Feb 2009 - 19:52 RichardRogers Hyves data
hyves_popularbrands_visible_top50.xlsxls hyves_popularbrands_visible_top50.xls manage 47 K 23 Feb 2009 - 19:52 RichardRogers Hyves data
hyvesbrands_top50_web.jpgjpg hyvesbrands_top50_web.jpg manage 76 K 10 Aug 2007 - 14:17 SabineNiederer HyvesBrands_cloud
invisible_brands_hyves_top502.xlsxls invisible_brands_hyves_top502.xls manage 40 K 23 Feb 2009 - 19:52 RichardRogers Hyves data
Topic revision: r10 - 06 Apr 2012, RichardRogers
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